The Platform

Keep Pricing and Promotions Accurate, Consistent, and Compliant Across Every Online & In-Store Channel

Eliminate manual updates and human error. Connect your data, automate workflows, and design and publish pricing and promotions across every online and in-store channel — all from one centralized platform.

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Pricing & Promotions Accuracy¹

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Faster Campaign Rollouts²

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Team Alignment & Data Sync³

¹ By combining advanced automation with human-verified outputs
² Based on verified Last Yard customer case studies
³ When integrated successfully with Last Yard

How Last Yard Works

Design, automate and publish your promotions and pricing in real-time across your retail network in 5 simple steps within the Last Yard platform.

Drag < left or right > on the chart below to see more.
Steps Diagram

Bring Last Yard With You On-The-Go

Last Yard Mobile Scanner

Turn any smart device or Android scanner into an on-the-go store mobile ticketing tool. With Last Yard’s mobile scanner, your team can walk the floor, scan products, and print new tickets or send updates to Last Yard instantly — all from the palm of their hand.

Scan & Print Instantly

Scan any product barcode in-store to locate the correct ticket and print replacements on the spot.

Fix Errors Fast From One Platform

Replace missing, damaged, or incorrect tickets in seconds — without switching between systems or waiting on head office.

Publish From the Floor

Send updates straight to printers from your mobile device — no back-office terminal required.

Built for Control

Every new ticket follows your pricing rules and approved workflows, maintaining brand consistency with approved templates across your store network.

How It Works |
3 Simple Steps

SETUP

Select scanning mode & template. If instantly printing to a hip printer select ticket quantity and the printer in-use.

SCAN

Start scanning.

PRINT OR SEND TO LAST YARD

Print instantly or hit ‘finish’ to send to Last Yard.

Who Last Yard Is For

Modern retail is complex, fast-moving, and highly fragmented. Each team owns part of execution — but when data and processes are disconnected, promotions go live late, prices become inconsistent across channels, and revenue is lost through preventable execution errors.

Last Yard solves this by giving marketing, merchandising, store operations, customer engagement, digital, and retail media teams one platform to execute pricing and promotions with accuracy, control, and speed across every store and channel.

The Business Challenges We Solve

Retailers today face profitability, operational, and customer experience challenges, leading to missed revenue opportunities.

Broken pricing updates, delayed promotions, poor in-store compliance, data silos, and under performing retail media campaigns from ad fatigue and low conversions drain millions from margin every year. These issues compound across store networks, making it harder to scale efficiently and profitably.

From over 20 years of working with leading retailers, we’ve identified nine recurring areas of revenue leakage:

Market Volatility & Price Stability

Delayed price updates lead to lost margin and missed recovery opportunities during cost fluctuations.

Changing Consumer Behavior & Digital Empowerment
Price mismatches across channels cause shoppers to abandon purchases in-store.
Retail Media Ad Revenue At Scale
Poor in-store execution results in lost supplier-funded media revenue and low ad sell-through.
Operational Inefficiencies & Workforce Productivity
Manual ticketing and workflows waste labor hours and delay revenue-generating activities.
Compliance & Regulatory Challenges
Pricing inaccuracies and missing disclosures lead to costly fines and disputed transactions.
Ineffective Marketing & Promotional Execution
Inconsistent promotion execution causes lost sales when offers don’t reach the shelf accurately or on time.
Food Waste & Inventory Management Issues
Slow markdowns increase shrink and reduce sell-through on perishable and seasonal stock.
Fragmented Data Systems & Siloed Information
Disconnected systems slow decision-making and cause execution delays that impede faster revenue growth.
Scalability & Technological Limitations
Inability to roll out changes in real-time across stores limits growth and the ability to scale quickly.

Last Yard solves these execution gaps by unifying data, teams, and store operations — delivering real-time pricing, accurate promotions, compliant execution, automated markdowns, and monetizable in-store media across every store, at scale.

Last Yard: Powered By AWS

Last Yard’s partnership with AWS brings the power of the cloud to our retail customers. Delivering scalable, secure, high-performance solutions, Last Yard and AWS enable retailers to thrive in a competitive landscape.

Proudly operating in the AWS cloud since 2015, Last Yard prides itself on its retail expertise and on building long-term, customer-centric partnerships. We work closely with AWS to continually innovate on behalf of our customers, building fast, reliable, and cost-effective solutions.

Efficient workload management

Last Yard runs web and background workloads on AWS, leveraging containerization and auto-scaling to efficiently process and execute real-time price and promotional data at scale – automating compliance and optimizing performance.

Efficient file storage and processing

Efficiently storing and retrieving large amounts of data ensures seamless operations for our retail customers. We leverage application load balancers to distribute workloads across the cluster, optimizing resource utilization and enhancing performance.

We also provide individualized security groups for enterprise retailers that require additional security measures, structuring custom-tailored solutions to ensure their data remains protected.

ISO Certified: Your Security Is Our Top Priority

We are certified to ISO/IEC 27001:2022, providing you with the highest level of information systems and data security. The certification is an internationally recognized accreditation for information security management.

Certificate No: ITGOV40267