Simplify enterprise retail with smart automation
Discover the benefits of automation for enterprise retailers.
Revolutionizing Retail: The Role of In-Store/Online Dynamic Promotions
A leading grocery retailer improved accuracy, compliance, and cut shelf-edge promotion rollout time by 66% with Last Yard.
Serving as a central hub that houses over 400 business rules, the Last Yard platform processes data from 25 sources and automates over 100,000 decisions per day.
For a business that executes over 15 million promotions each week, this type of efficiency and scalability is a mission-critical competitive advantage.
The customer now has complete peace of mind knowing that each product, in each store, has the correct price and information at all times across a network of over 1000 stores.
Improve efficiencies, lower costs, and build customer loyalty with easy to use automations and rules built for retail
Design once, publish anywhere
Create visually compelling, consistent, and compliant signage and marketing materials for all your channels. Customizable DIY templates mean no coding and no manual changes are required to publish updates quickly and accurately at the shelf edge.
Smart merchandising rules
What if you could make price changes, create promotional material, and update your point of sale system from one place? Last Yard is the only platform that brings together product, pricing, and promotion data to keep all of your systems and customer touchpoints in sync.
Real-time data mirroring
How much difference will visibility to real-time data from marketing, merchandising and operations make in your organisation? Last Yard mirrors data from key operational and IT systems, giving you access to prices, stock levels, product descriptions and more in one central location to make informed decisions.
Preview design templates
Bring all the pieces together and review design and information updates in real-time to execute changes quickly. Suppliers, merchandisers, and marketers can see how signage will look before publishing, ensuring accuracy and compliance.
Visual rules builder
Built on more than 20 years of experience, Last Yard offers the industry’s most extensive library of business rules to facilitate retail automation. How much easier will it be to confidently launch promotions and price changes when you can visually check that shelf-edge signage and marketing collateral are compliant?
Scale up with a single unified platform
Last Yard centralizes retail data from across your organization to publish across the different promotional channels, in-store and online, in a unified way. To put it simply, as your business grows, so do we.
Scalable. Secure. Simple. It's all possible with Last Yard powered by AWS
With Last Yard’s innovative cloud-based platform, retailers can now easily automate shelf edge marketing and create visually engaging price-integrated designs at scale. Retailers are empowered to enhance their customer experiences and boost revenue, all while future-proofing their business.
Ready to see how the power of Last Yard and the cloud can transform your business?
Request a demo to see how Last Yard could function within your organization